Create a user-friendly mobile app that connects communities of faith to leaders and allows meaningful sharing across members, friends and family. Since thousands of people would be interested in the content from a wide range of communities, we needed to design an innovative system that was simple to navigate but extremely flexible in structure to adapt for different community types and sizes.
We kicked things off in a Google Ventures design sprint, brainstorming with everyone who would be involved in the project. After intense ideation, critique, and iteration, we validated with users to ensure the solution we created would be valuable, intuitive and enjoyable. The Pray app represents a powerful solution to connect, share, give, and grow for communities of faith worldwide.
Brand Building
